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New Branding

When I was fourteen years old my parents bought the shop...

Posted by:
twentytwo

Posted on:
January 6, 2015

When I was fourteen years old my parents bought the shop in Hipswell Village. Built by one of the neighbours, Mr Catt, it was a modest two bedroom bungalow with a shop front that was in need of a little renovation.  A plumbing engineer destroyed three drill bits before giving up and returning the next day with far more powerful equipment, having only managed to drill through the plaster and not into the brickwork to fit the new radiators. Mr Catt explained he had built the house with reclaimed Staffordshire blue bricks from a disused and demolished viaduct. There is an incredible strength in each of these bricks, but when built together that strength is multiplied.

We have chosen the symbol of a viaduct for our new Railway Mission logo and although a viaduct is simply a railway bridge, we see it as a metaphor that has wider meaning. Each individual, Chaplain, trustee, office staff and you, our supporter, we are all built into a metaphorical viaduct that conveys the care and compassion we have for railway people, yet with the strength and stability of the whole that is far greater than that of a single person. We can’t do what we do without your support. “I looked for someone among them who would build up the wall and stand before me in the gap on behalf of the land…” (Ezekiel 22:30b). The viaduct of Railway Mission stands in the gap for the people of the railway industry and cross that viaduct comes the train of hope and everyone has a ticket to ride. Together we are stronger and with your continued support we can do more…